We require the cooperation of many partner companies in the process from the production of products from raw materials to the delivery of completed products to customers. We have established a deep relationship of trust with our business partners and make efforts to achieve co-existence and co-prosperity with them. 

Communications with our business partners

We deliver our products to customers via agents or retailers.
To strengthen our relationships with these business partners and work together to create the market, we participation in a stationery trade fair, give in-store demonstrations, and hold many other events on a regular basis. 
For domestic customers, we hold an event, “Pentel New Product Launch Meeting”. At the event, we shared information and the sales policy for the new products with our business partners.
In addition, our overseas group companies hold workshops for business partners concerning our policies, measures and new products and knowledge of our products in their efforts to strengthen the relationships of trust with business partners. These workshops are held in each region, such as Asia, Europe, and America.

Pentel New Product Launch Meeting
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Pentel New Product Launch Meeting
European Agents Meeting
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European Agents Meeting

Partnership with subcontractors

At the Ibaraki Factory, we hold regular study sessions on quality control and process control for our partner factories to which we entrust product assembly. We have named the group of those subcontractors “Ko-Wa Kai” and participate in tours of factories of other industries and external seminars in a well-planned manner, thereby promoting improvement activities together with the subcontractors.
The name “Ko-Wa Kai” is written “幸和会” in Japanese. The character “幸” is from the name of our founder Yukio Horie (堀江幸夫). We chose this character to express our intention to follow our founder’s commitment to quality. The character “和” means harmony, reflecting our determination to grow by deepening harmony and mutual understanding with our partners. Ko-Wa Kai will enter its 36th year in 2022. We will continue to aim for co-existence and co-prosperity with the members of Ko-Wa Kai through friendly competition with them.

A study session of Ko-Wa Kai
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A study session of Ko-Wa Kai